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Bobos Bikeshop

Brand Identity

Brand identity and strategy for Bobos Bikeshop in Stuttgart/Degerloch.

Bartholomaedesign entwickelte die Brand Identity für Bobos Bikeshop in Stuttgart.

A simple circle as a symbol for a wheel. A small font logo that reinforces the association of mobility with circular letters. Added to this is the color component light blue on carbon black - the ingredients for the look of Bobos Bikeshop.

Markenidentität für Bobos Bikeshop von Bartholomaedesign gestaltet.
Brand Identity von Bartholomaedesign für Bobos Bikeshop in Stuttgart.
Bartholomaedesign erarbeitete das visuelle Markenkonzept für Bobos Bikeshop.
Bartholomaedesign erarbeitete das visuelle Markenkonzept für Bobos Bikeshop.

The branding includes business cards, stationery, packaging, voucher cards, order slips, car wrapping, banners, web design, visual language and the appearance of the bicycle workshop.

Die Brand Identity für Bobos Bikeshop wurde von Bartholomaedesign entwickelt.
Visuelle Eindrücke der Markenidentität von Bobos Bikeshop.
Bilder des Markenauftritts von Bobos Bikeshop, eingefangen durch Bartholomaedesign.
Fotografische Darstellung des Markenauftritts von Bobos Bikeshop in Stuttgart.

Bobo's focus is on the repair of bicycles. The service also includes advice and the sale of selected accessories.

Markenauftritt von Bobos Bikeshop in Bildern – erstellt von Bartholomaedesign.
Fotografische Darstellung des Brandings von Bobos Bikeshop in Stuttgart.
Produktfotografie von Bobos Bikeshop – Fahrräder und Zubehör.
aus Bobos Bikeshop, eingefangen durch Bartholomaedesign

The products photographed on a black background emphasize the Bobos look and are used on the website and in advertising materials such as banners.

Fotografie der Fahrradprodukte von Bobos Bikeshop erstellt von Bartholomaedesign

Bartholomaedesign uses all digital media. The website shows Bobo, his workshop, the service and the accessories. Daily social media posts bring the brand to life and promote it.

Bilder zur Markenidentität von Bobos Bikeshop, gestaltet von Bartholomaedesign.
Fotografie des Bobos Bikeshop-Brandings in Stuttgart.
Visuelle Markendarstellung von Bobos Bikeshop durch fotografische Aufnahmen.
Visuelle Markeninszenierung von Bobos Bikeshop durch Bartholomaedesign festgehalte
Fotografie zur Darstellung der Markenkultur von Bobos Bikeshop.
Markenfotografie für Bobos Bikeshop von Bartholomaedesign in Stuttgart.
Fotografische Aufnahmen von Bobos Bikeshop, die den Markenauftritt zeigen.

Nikolas Betzler (Bobo) is not only the owner of the bike store - he is above all a passionate mechanic and biker. The authenticity that he brings to his business is his trademark.

Markenidentität von Bobos Bikeshop in Fotografien dokumentiert.
Bartholomaedesign gestaltete die Brand Identity für Bobos Bikeshop, Stuttgart

The biker Bobo relies on the high-end bikes from Pivot Cycles - an aspect that the agency emphasizes on the web and on social media.

Brand Identity von Bobos Bikeshop durch Bartholomaedesign kreiert.
Bartholomaedesign designte die Brand Identity von Bobos Bikeshop in Stuttgart.
Bobos Bikeshop in Stuttgart – Markenidentität entworfen von Bartholomaedesign.

With numerous reels and stories, visitors learn more about his bike activities, his tips, events, the Pivot bikes and his environment - including his dog Aruna.

Next project

Installation

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